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Hungry Businesses
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TABLE OF CONTENTS
Be sure to read the following FREE Sample chapters:
(To view, you'll need the latest version of
Adobe
Acrobat Reader)
The Four Seasons of Publicity
Building an All-Year Publicity Machine
Websites That Generate Ink
How To Create a Newsworthy Website
Here are other chapters
from the e-book:
In The
Beginning...
Greetings & Salutations Fellow
Publicity Insiders,
Let’s Get To Work!
Golden Rules
for Emailing the Press
A “Clincher” of
Your Own
How to Find a Good News Hook That Will Generate Big Publicity
Mining
“Clincher Gold
How to Choose Your Best Clinchers
Putting the
Clincher to Paper
Crafting the Ideal Press Kit
Publicity
Through The Back Door
Bypass the Gatekeepers to Score Big
Coverage
Publicity
Through The Back Door
Method One: Letters to the Editor &
Op-Ed Pieces
Marketing
Through The Back Door
Method
Two: Promotions, Contests & Giveaways
Marketing
Through The Back Door
Method Three: The Internet
A Yearly “To
Do” List for Success
Publicity From
Thin Air
Make Yourself a
Hometown Hero
How to Use Local Publicity to Drive Your Business
Make Yourself a
Hometown Hero - Part II
How to Use Local Publicity to Drive Your Business
When News
Breaks....Make Some Of Your Own, Too!
How to Tie-In With News Events to Score Publicity
Have Yourself
a Merry Little Christmas
How to Tap in to the Holiday Publicity Bonanza
The 10 Most
Common Publicity Mistakes
Don’t Sabotage Your Success!
When Writing
Press Releases, It’s all About Style
Maximize Your Chances of Success By Writing Like a Journalist
It’s All In
The List
How to Create the Perfect Media List
Expanding
Your Comfort Zone
How To Score More Coverage By Thinking Creatively
Websites That
Generate Ink
How To Create a Newsworthy Website
“You Can
Quote Me On This!”
Getting Reporters to Come to You for Quotes
Smashing the
Myth of the Press Release
Bill’s War
Stories
Trendspotting
Bill’s War
Stories
You Never Know -- Unless You Ask
Bill’s War
Stories
Piggybacking on a News Story
Bill’s War
Stories
Sometimes, Simple is Best
Click Here To Subscribe
to Free Publicity before May 30, and
you'll receive the ENTIRE ebook
FREE
To learn more
about Free Publicity, the Newsletter for PR Hungry Businesses,
download a sample issue and learn about ALL your FREE BONUSES,
Click Here
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